General Manager of SM Ljubljana
After obtaining a degree from the Faculty of Arts (University of Ljubljana), she built up the first nine years of her professional career at the multinational company, Renault. It was here that she was responsible for integrated market communications and building the identity of the brand in Slovenia and the markets of former Yugoslavia.
She was responsible for Revoz (Renault’s company in Slovenia) being awarded “The Advertiser of the Decade” in 2000 – her greatest achievement to date. She has gone through intensive training at home and abroad completing her MBA program at Insead – Cedep in Fontainebleau, France. She took over the management of Ljubljana’s Studio Marketing agency in 2003.