• SLO
  • |
  • ENG
  • SLO
  • |
  • ENG
Case Studies
LinkedIn Youtube E-Mail
Peter 13.
CASE STUDIES

Peter 13.

05.06.2013

Amis – the national internet and IPTV provider wanted to introduce their latest product – AmisTV 3.0 – that would give the viewers a more active role whilst watching TV. Solution...

Donate Energy for Life!
CASE STUDIES

Donate Energy for Life!

05.06.2013

Lack of donated blood is Slovenia's never-ending problem, especially in summer when frequent road accidents are common. In that period even a single major accident can cause a deficit in national...

AVE gourmet challenge
CASE STUDIES

AVE gourmet challenge

01.01.2011

The goal of campaign was to increase the recognition of brand AVE - brand of meat and meat product’s from Group Panvita. The emphasis was on Group Panvita’s parade product group AVE...

Hala 12 - Make space for your clothes!
CASE STUDIES

Hala 12 - Make space for your clothes!

01.01.2005

In October 2005 Mega let opened a new store with urban and sports fashion in BTC (the largest shopping area in the city) in Ljubljana. Our task was to communicate to target group that the new store...

Military as profession
CASE STUDIES

Military as profession

01.01.2004

Professionalization of Slovene army presented a significant shift in perception of general public and of potential target group. The army has become one of professional activities of a society, in...

Radenska - in love with life
CASE STUDIES

Radenska - in love with life

01.01.2004

In early 1990s Radenska brand was showing first signs of ageing. It needed rejuvenation at a level of brand, communication and consequently at a level of target group. Solution We have raised the...

Fruc - completely mixed juice
CASE STUDIES

Fruc - completely mixed juice

01.01.2000

In 1999 Fructal was facing severe competition in segment of refreshing fruit drinks, while its market share was dropping rapidly from month to month. At that time Fructal was marketing its products...

Mercator Lumpi
CASE STUDIES

Mercator Lumpi

01.01.1999

In 1999 Mercator has introduced a new private label of products for children under age of 10 years. Solution We have created an integrated project of launching and managing Lumpi private label....

Independent Lisca woman
CASE STUDIES

Independent Lisca woman

01.01.1994

In 1994 Lisca Company had an array of products of extremely high quality, but with too many different brands that didn’t enable efficient and successful managing. Solution In the first step...

© SM STUDIO MARKETING 2022